Building Down – Vapor

Blog, Industry Spotlight, ME Blog, Music, Promo

Alt rock meets modern-day vibes on new EP from grunge rocker Building Down 

BOISE, ID – Nick Elliott is not afraid to speak the truth. His music is a perfect example of that. While he has nothing against love songs or the carefree lyrics of Pop music, his intention as an artist is to bring something deeper to the table. His music is the kind of music that touches on the deeper truths of the world. Like many people who have turned to music to help them understand the hardships of life, Elliott uses music to cope with difficult situations and delve deeper into the mysteries of life that often seem confusing and discouraging. And along the way he has found an outlet not only for himself, but for others. As such, his music has become the kind of introspective entertainment that fans all over the world have come to love and appreciate.  

That process is what led to the name Building Down, which is what he uses as a stage name. Pulled from an old Blind Willie Johnson song, the name reflects the idea of tearing down the broken pieces of the past so as to build something stronger and new. It’s an idea connected with what’s happening in society and across the global landscape, with the intention of using music to inspire others to seek out positive change in their approach to social justice. 

“My music is trying to reach for something a little higher,” Elliott said. “I’m trying to do that through a mix of rock, electronic, blues and folk, all while embracing instrumentation. People aren’t embracing instrumentation anymore, and it makes me sad because you don’t hear that guitar-driven sound like you used to. I would love to be on the forefront of a revival of guitar riffs and guitar solos.” 

Elliott’s latest EP “Just Enough” is the perfect example of that guitar-forward instrumentation. Featuring an alt-rock style that blends elements of electronic and Indie/Folk, the project displays his early influences of Blues while also expanding on modern-day sounds that could only be called “progressive.” With “Just Enough,” Elliott shows the world a new style and sound that is equal parts intriguing and entertaining.  

The debut single from the EP is a song called “Vapor.” Fans of late 90s and early 2000s alt rock will immediately identify with the sound from this song, as it hearkens back to bands like Better Than Ezra or Chevelle. Elliott embraces that grunge sound, but sets it against electronic-infused vibes that create an ethereal experience. The intriguing juxtaposition of the weeping electric guitar walking a line against a counter-point grungy electric guitar rhythm is nothing short of inspired. The song starts with an entrancing intro that pulls you in and then picks up as it goes along, and the overall ride is extremely enjoyable.  

“This song reflects my observations of what is happening in America and what is happening in the world as a whole,” Elliott said. “People are going with how they feel more often than not, and they aren’t considering the ramifications of their actions. Their feelings lead them to dangerous ideas. When your feelings are your only barometer, it can lead you astray. It’s all too common in society today to hear the idea of ‘if you follow your heart it’ll all be OK,’ but clearly that doesn’t all work out. This song – and by extension, the full EP – highlights the fallacy of that statement and tries to warn people not to fall for those lies.” 

“Vapor” is slated to release on Oct. 22, with “Just Enough” set to follow shortly after on Nov. 12. To listen to Building Down’s music, or to follow him on social media, please visit the following links: 

https://soundcloud.com/user-793615259/vapor-1/s-ueYLwnmc7ZS 

Facebook: https://www.facebook.com/BuildingDown 

Twitter: https://twitter.com/building_down 

Instagram: https://www.instagram.com/buildingdownmusic/?hl=en

n.e.r.d. life by D’vo – Butterflies

Blog, ME Blog, Music, Promo

Experimental artist blends new-wave Hip-Hop with Neo-Soul for intriguing vibe on ‘The Codex’ series 

HOUSTON, TX – n.e.r.d. life by D’Vo is an Experimental Hip-Hop and Soul Artist whose Christian hip-hop series “The Codex” has been offering enlightenment and healing through entertaining artistry to thousands of audiences around the world. His latest contribution to the series is “Court Vision,” an album that serves as the third installment of “The Codex” series. Featuring advanced storytelling from a unique point of view, with a God-centric vibe, the album offers a different perspective from what many fans of hip-hop might have become accustomed to over the years.  

“At this stage, I’ve realized my genre, which is Experimental Hip-Hop and Neo-Soul,” n.e.r.d. life by D’Vo said. “With this album, I’m telling a story in between each track – something I haven’t done before – in order to give listeners a deeper experience.” 

The debut single from the project is a song called “Butterflies,” which D’Vo said has already received a lot of accolades from industry insiders and fans alike. With “Butterflies,” listeners will hear a nostalgic vibe against lyrics that explore the feelings you get when you’re about to do something you love. For D’Vo, that means creating new music. It’s also a song that perfectly showcases this talented young artist’s unique sound and style. 

“My sound is definitely a different one from mainstream music today,” he said. “Experimental music can give you a range of different genres in one body of work. My music tends to fall in line with artists like Childish Gambino, Oddisee, and even the legendary group A Tribe Called Quest. But what’s even more unique about me compared to their music is the modulated voices I use to tell stories. I want something that stands out, which is why I have the name n.e.r.d. life by D’Vo, which is an acronym for Needing Eternal Redemption and Deliverance – something I believe the world needs. I want to incorporate that theme into all my music.” 

Ultimately, D’Vo said he wants his music to be known for standing up for God. He said he always has believed that if you don’t stand up for something, you’ll fall for anything. And for him, God and the purpose He brings to D’Vo’s life is something he’s constantly trying to stand up for. 

“It’s what keeps me grounded,” he said. “I hope the message in my music will help other people choose to get grounded in the things of God. He only wants what’s best for us.” 

D’Vo said after “Court Vision,” he plans to continue to release more music and ultimately wants “The Codex” series to include eleven full albums. He’s already working on the next volume, while also fleshing out the look-and-feel of the character he’s created to take listeners on the journey of his story. That character will be featured in D’Vo’s first fully animated music video coming out in the next few months. 

To listen to music from n.e.r.d. life by D’Vo, or to follow him on social media, please visit the following links: 

https://youtube.com/c/nerdlifebyDVo 

https://open.spotify.com/artist/6kgYEbSvIOmYYrwqIN2L3d?si=0gChhxBORcyENe9oWTm_5w 

https://music.apple.com/us/artist/dvo/1496249005 

https://soundcloud.app.goo.gl/spejVtNDvMTLF4rm6 

https://Instagram.com/nerdlifebydvo 

https://Facebook.com/nerdlifebydvomusic 

https://Twitter.com/nerdlifebydvo 

www.nerdlifebydvo.com

Di’Atti – Demons

Blog, Industry Spotlight, ME Blog, Music, Promo

Di’Atti Debuts with High Energy “Demons” 

LOS ANGELES – Sometimes, you just know you want to be a musician. That was the case for Di’Atti, a self-proclaimed nomad born in Houston, raised in Nebraska, and calls home Mar Vista, a suburb of Los Angeles. 

“One day, I just sat down and thought that I’ve always liked music. I heard a lot of music, and sometimes the lyrics just didn’t match for me. I wanted the lyrics to say what was in my head. So, I started to write a verse here and there.” 

And that was the beginning of Di’Atti’s career as an artist.  

His first EP, “Off to New Hampshire,” is currently available on streaming platforms and getting noticed by listeners attracted to his energy-packed rap and rhythm style of singing.  

For Di’Atti, writing lyrics is not just taking pen to paper – it is life-changing. “I get a feeling that goes through my whole body, the energy and everything with it. I hear a beat, and it sparks something in my head. I just go off, and the words come,” he explained.  

Unlike other artists who simply rap to the beat, Di’Atti changes the music landscape with innovative flows and hooks that dig deep in listeners’ souls, making them want more.  

When asked about his specific tone and sound, he said, “It’s a unique pitch. I’ve always been told that it stands out well from others and is very distinct. Maybe it is because my voice isn’t exactly like anyone else’s.” 

That individuality is one key ingredient to “Off to New Hampshire.” The EP contains seven tracks which Di’Atti refers to as a “mixed tape” because each song is different in style and tone but maintains his pitch and perfection for writing lyrics. “You can hype up to it and just relax to it. It has a little bit of everything,” he said. 

Getting noticed by listeners worldwide, “Demons” is gaining traction and airplay as new listeners discover Di’Atti.  

“Everybody in life has that point, where they finally get to, where they want to be. But there’s just something that could be in the closet – a demon. Demons are a good word to describe what people will be going through. It’s just something inside that always aches at them,” he explained. 

Taking a page from his nomadic lifestyle, Di’Atti added, “I want people to listen to it and be in tune with themselves. So, they can relate to whatever that problem may be.” 

Another track on his debut EP is “HollyWood,” the perfect song to play while driving or at a party to get things started with its deep vibes and decent raps.  

Looking ahead to the future, Di’Atti said, “I just want y’all to feel good when listening to my music. I feel good making it, and I hope the energy I put into it reflects. Hopefully, you get the same good energy that I felt. If we can all tune in and come into sync, the energy is going to be wild. I’m all for good vibrations.” 

Make sure to stay connected to Di’Atti on all platforms for new music, videos, and social posts. 

Website: https://unitedmasters.com/m/offtonewhampshire 

Spotify: https://open.spotify.com/track/5cKuD2jldFo0klRONOzzT2?si=dMUq2HN8QBOSxhxLHIa8Kg 

YouTube: https://www.youtube.com/channel/UCWcMQLCe6i0Q3HrNCBY_bjg 

Instagram: https://www.instagram.com/_diatti/ 

Twitter: https://twitter.com/OfficialDiatti

Craig Watson (Unwanted) – Rodeo

Blog, Industry Spotlight, ME Blog, Music, Promo

Unwanted Begins with Clips of Greatness to Come 

PHILADELPHIA – Fifteen-year-old Unwanted is laying down some melodies and raps that have fans wanting more.  

Born and raised in the City of Brotherly Love, Unwanted takes a unique approach to enter the music industry. Instead of dropping a few singles, he is posting short clips of his raps varying in style and themes on Instagram and YouTube, all in the hopes of attracting the attention of hip-hop rapper fans – and it is working.  

“I got more to bring, and this is only a portion of what I can do,” said Unwanted. “There is more to come in the future. It’s somethin’ way bigger than what meets the eye. I’m different.” 

While other rappers are lacing their lyrics with profanity, Unwanted said it is a choice to rap clean and make sure that he never disrespects people, especially women. Perhaps his grandmother, who he affectionately refers to as Mom-Mom, had that influence on him. She has raised him since his birth. Hence the name “Unwanted” is about his biological parents, but not Mom-Mom and his fans.  

“When it comes to lyrical content from me, it’s like I’m always trying to get a point across, not only to the audience but myself as well,” he explained. 

By using a rhythm perfectly sprinkled with a cadence of a never-ending vibe, Unwanted creates a poetic melody with each rap.  

When asked what sets him apart from other young rappers, Unwanted said, “My lyrical content with my age, and the topics I’m talking about and the way I come across is me. When it comes to technical things like delivery and cadence, it’s just me. You know, it’s never fiction when it comes down to tracks.” 

Currently, Unwanted has hit on various topics for his songs, including his father, growing up in Philadelphia, and the life experiences he’s endured. Taking his cues from rappers like Eminem, Unwanted is drawn to songs that tell stories. “I love artists like that because I look at not only when it comes to certain tracks that they’ve created but their life and its life stories. They also represent themselves and their music, so that’s what’s so dope about it,” he added. 

However, when this teen reflects on his life and what he hopes to accomplish, Unwanted said, “I’ve wanted to be an artist for a long time. Honestly, as I kept doing it, I noticed that it made me happy, and now it’s like a piece of me. Someday, when I’m in a good position, maybe I can change a great amount of people and their perspectives on life.” 

The perspective is about to change – and soon – with the release of his first single, “Rodeo.” After getting a solid footing in the music industry, Unwanted is ready to take the next step.  

“Rodeo” will drop in a few weeks, showcasing Unwanted’s trademark cadence and metaphoric rhymes. With additional songs to follow, Unwanted is going to be a wanted man by his fans.  

Make sure to stay connected to Unwanted on all platforms for new music, videos, and social posts. 

SoundCloud: ​https://soundcloud.com/craig-watson-616017730 

YouTube: https://www.youtube.com/channel/UCox0npsUpMZyOPi3RSVX_cQ/featured 

Facebook: https://www.facebook.com/craig.watson.1213/grid 

Instagram: https://www.instagram.com/therealunwanted/

Rock Star Gang – Mobbin

Blog, Industry Spotlight, ME Blog, Music, Promo

RichardTheRockStar Grinds Out New Era Hip Hop with the Rockstar Gang 

JACKSON – Northern California native RichardTheRockStar (RTRS) has always been making music his way. From messing around with instruments in elementary school to home producing licks at age 15, RTRS creates music with no rules. Now, the artist, writer, producer, and businessman is making a splash with “Mobbin” as he redefines the hip-hop genre.  

“With New Era Hip Hop, we try to be culturally diverse and include people and sounds and add influences from all walks of life,” explained RTRS. “When hip hop came out, it just clicked on where it pulled its roots from. But it got to a point where people stopped trying to be original as much. Then it was cut-and-paste from there. We are trying to change that.” 

The “we” refers to is the Rockstar Gang, comprised of friends, Baked Beka and Jshxtta. The trio creates an eclectic mixture of sounds against New Era Hip Hop that forms an organic and unique sound showcasing their diversity and rebelliousness.  

Baked Beka, a social media influencer from the Bay Area, is a model and street survivor who has started rapping with the group. A longtime friendship with RTRS has blossomed into a confident and sassy rapper that fans adore.  

Jshxtta brings his talents to the studio by experimenting and mixing music to create the group’s authentic Bay Area sound. Coupled with RTRS’s energy and persistence, the Rockstar Gang’s sound is defined by trust, experimentation, and passion.  

“We all are free to be who we are,” said RTRS. “That’s the most important thing of being an artist. No matter what life puts in front of you, no matter what opposition, no matter what kind of scary circumstances, you must stick to yourself and your heart. When you do that, you build something more powerful than any of that. And that’s what the Rockstar Gang is.” 

Showcasing their talents, the trio’s latest single, “Mobbin,” is gaining popularity on streaming platforms, and its high-energy music video continues the Rockstar Gang’s story. 

“‘Mobbin’ is a vision that we’ve had as friends for a long time and just sticking to the plan to what works to the money,” explained RTRS.  

The “vision” is what sets “Mobbin” apart from other songs. It is the unity of the Rockstar Gang and their talents that light up during the track.  

“The way that we come together, especially on the third verse where we start going back and forth with what happened and sharing it, is telling a story together,” he said. “If you watch our videos in order, it’s a storyline, almost like a TV series, but it’s with our lives. You watch it, and it all ties together.” 

Their story began with the debut single, “Bananas,” and continues to showcase each artist’s unique attributes that they bring to the gang. Instead of being the cookie-cutting group where one artist is featured, the Rockstar Gang turns the spotlight on each member. Much like the Black-Eyed Peas, where the group comprises diverse members, the Rockstar Gang has a mix of talent, styles, and up-tempo energy that blends for music perfection.  

With six videos “in the tank” and awaiting release, RTRS said the gang is gearing up to take their music to the people as the touring dates crank up. Future dates in California, Arizona, and Oklahoma are just the beginning as they take New Era Hip Hop to fans.  

“I hope people enjoy what we put out there and are entertained by it,” he said. “We’re just trying to make something that people can sit back and smile, or at least just forget about their life, for a minute.” 

Make sure to stay connected to RichardTheRockStar on all platforms for new music, videos, and social posts.

Online Store: https://rtrs.bigcartel.com/

SoundCloud: https://soundcloud.com/richardtherockstar

YouTube: https://www.youtube.com/channel/UCRC2qKeE8_U7qwNfvhx1e9w

Instagram: https://www.instagram.com/rtrsbaby/

Snapchat: https://www.snapchat.com/add/Rtrsbaby

Twitter: https://twitter.com/rtrsbaby

Etare Neged – Try Me

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Etare Neged Releases New Single “Try Me”

Now Available on YouTube SoundCloud & All Digital Streaming Outlets!!

This is the first single from the upcoming “The Sound of Hell’s Winter” project that will be dropping later this winter. It’s a call to action for those looking for hip hop beyond hip hop to “Try Me” and a warning for those in my way to “Try Me” and find out.

I’m just trying to evolve, yet stay true to my core audience, expand my brand to reach different fans than I have on my previous solo projects.

Follow @EtareNeged

Keep up with Etare Neged across the net!

Instagram: https://www.instagram.com/EtareNeged
Facebook: https://www.facebook.com/EtareNeged
Twitter https://twitter.com/EtareNeged
YouTube: https://www.youtube.com/channel/UCQ235xnTl5UIOnKkyz9eKqA
SoundCloud: https://soundcloud.com/etareneged
Digital Streaming: https://distrokid.com/hyperfollow/etareneged/try-me

Becktoria – I Like It Like That

Blog, Industry Spotlight, ME Blog, Music, Promo

Becktoria’s Latest Single ‘I Like It Like That’ Climbs the Charts 

LOS ANGELES – Model, actress, and artist Becktoria is putting her mark on the music industry with her latest single, “I Like It Like That,” – and fans are loving it.  

Born in Burma, raised in England, and now residing in California, Becktoria was influenced by Celine Dion, Sia, and The Chainsmokers. Mix that trio, and you have a unique new sound second to only Becktoria’s pop and indie sound.  

Her latest single, “I Like It Like That,” reached the Billboard Top 40 Indicator Chart, charted on numerous other charts, and got regular airplay on web and radio channels. Internationally, Becktoria is quickly becoming a force to be reckoned with in the industry as she blazes a path destined for stardom.  

“My goal in life is to help people to find their happiness and inner peace and just love life,” said Becktoria. “Make the most of life and live every day to its fullest.” 

Spoken from experience, Becktoria’s past includes a successful modeling career that earned her beauty pageant titles, a Bachelor’s degree in biomedical sciences, and a Master’s degree. If that was not enough, Becktoria has worked with artists across the globe, which has propelled her popularity worldwide.  

When asked why she chose music instead of acting or modeling, she replied, “I’ve always been passionate and been inspired by music. I studied music at a young age and played multiple instruments in many orchestras and ensembles, including singing in the choir and the school pop band. Halfway through studying biomedical sciences, I realized I wanted to pursue music professionally. I wanted to do something more creative and how I could express my feelings. Music was always there for me.” 

Experimenting with her first EP, Becktoria based her songs on love and breakups by using metaphors throughout each song. “It was based on my dreams, and then I just related it to love and real life.” 

However, her latest EP, “Goodbye & Hello,” demonstrates her growth as an artist, as fans have deemed it her best yet. The straightforward lyrics are coupled with pop melodies and Becktoria’s signature sound, making each track relatable. The entire EP is taken from Becktoria’s life.  

“The EP has a couple of different meanings, like saying goodbye to my relationship and hello to a new relationship. All the songs are structured in order. So, the first thing is, I said goodbye to my love, and then the next one is finding new love and loving love. And then going through some problems with the new relationship and then breaking up again,” she explained. 

Looking back at the EP and its five songs, Becktoria knows her fans can relate to saying farewell to a relationship and going through the sadness and joy of finding new love and the roller coaster of emotions it brings.  

Taking inspiration from artists such as Katy Perry, Bebe Rexha, and Lizzo, Becktoria hopes to inspire listeners with her music. Her infectious pop and indie-influenced sounds are perfect for the dance floor, singing in the car, slow dancing with your lover, and looking ahead to your best life yet to be lived.  

Make sure to stay connected to Becktoria on all platforms for new music, videos, and social posts. 

“Goodbye & Hello” EP is available at https://smarturl.it/gnh. 

Website: www.becktoria.com 

SoundCloud: soundcloud.com/lifeofbecktoria 

YouTube: youtube.com/becktoria 

Instagram: instagram.com/lifeofbecktoria 

 

 

Kayos – Ce Ce

Blog, Industry Spotlight, ME Blog, Music, Promo

Kayos showcases chameleon-like ability to fuse any sound and style on upcoming new EP ‘Stay Tuned’ 

LOS ANGELES, CA – What comes from the heart, reaches the heart. And if there’s one thing fans of Kayos’ music can be certain, it’s that he creates heart-felt music. 

Born Demontray Bullard, this Los Angeles-based artist is a luminary in the making. Crafted from the struggle and grind, this young up-and-coming musician is wiser than his years and stronger than the eroded tears of the mothers and grandmothers of his neighborhood in South Central LA. His state name, Kayos (pronounced “chaos”), is a deliberate departure from his birth name. He adopted the moniker as a nod to the environment from which he evolved. 

“That’s my upbringing, but not my pathology,” he said. “As artists, we have to be real about the stories we tell and the pictures we pain through our lyrics. There are too many people out here rapping about stuff that’s not their reality, and that’s reckless. Tell your truth, and those who can relate to that truth will relate to your lyrics. You can bridge genres and communities through music and lyrics, and that’s my goal.” 

That transparent outlet of artistic freedom is set to challenge minds and connect with an ever-widening global fanbase when he released his latest EP “Stay Tuned” this fall. Featuring different style and vibes from his deep well of talent, the project is one that ties together all the various pieces of his personality and past experiences. It’s a sneak peek of what’s to come in the future, he said, while at the same time serving as a highly entertaining body of work. 

The debut single from the project is a song called “CeCe Song,” which is set to drop by mid October. “CeCe Song” is an up-tempo, good party vibe that talks about the LA life while fusing together that hot Atlanta sound with West Coast swag. Produced by super producer RicK Rude, the song showcases Kayos’ standout style and impressive flow, and demonstrates an otherworldly ability to pain pictures with his lyrics. 

“I want to expose who I am and what I stand for, but also be able to paint a picture that other people can relate to,” he said. “Whether it’s pain or joy or something that’s motivational – I want you to feel every song. If it’s a party song, when you hear it I want you to feel like you want to party. If there’s something testing my life and I rap about it, I want you to be able to resonate with it right when you hear it. That’s the reason I set the EP the way I did – so that you get a sample of six different styles and sounds and see that my style is not tied into one genre.” 

Anyone who listens to Kayos’ music will discover that he’s an artist with a personality with a lot of nuance. He’s someone who can be different depending on the environment, and his music reflects that. He’s like a chameleon, and the songs he creates reflects that lifestyle. 

To listen to Kayos’ music, or to follow him on social media, please visit the following links: 

YouTube - https://www.youtube.com/channel/UCdQISwWXCc7fGPigcIie8Cw/featured 

Soundcloud – SoundCloud.com/therealkayos  

Instagram-therealkayos  

Twitter – therealkayos

Princess Rock – Don’t Sleep

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15-year-old Princess Rock shows maturity beyond her years with hype new single ‘Don’t Sleep’ 

PHILADELPHIA, PA – When it comes to balancing classic rap with contemporary musicality, not many artists today can do the job. But one on-the-rise rapper named Princess Rock has already done it.  

At only 15-years-old, Princess Rock is etching her own place in rap royalty. Her first single “Doo Wop” demonstrated a flawless ability with natural flow, and has made her one of the young artists to watch on the East Coast. And now with her latest single, “Don’t Sleep,” she’s set to take her talents to the international stage in major ways. With vocals and songwriting prowess like few others in the game, this talented young musician is ready to take the world by storm.  

“Don’t Sleep” is the third single from this fast-rising young artist. It’s an energetic, hype song that lets people know who she is and showcases just a small portion of the potential she has to be an international superstar. Audiences who hear the song will see almost immediately that how she carries herself is beyond her years. In a music industry laden with female sex symbols and scathing lyrics, Princess Rock offers a refreshing performance that’s equal parts entertaining and intriguing. With her it’s more in the things she doesn’t endorse and doesn’t say than in the things she does, and that’s intentional. She knows that a lot of times artists can turn people off by what they say. But she’s a young artist who is purposeful with her lyrics and intentional about her presence and reputation. 

“Princess Rock fits me because as a young black woman I feel that I’m royalty, and the rock adds an edge to it,” she said. “I make hype music and the styles that I mix with that go perfectly together, but at the end of the day I want to be known for being positive and having good morals. I’m conscious of how I carry myself and my message. All of my music has a message of being confident in who you are. You can achieve anything you put your mind to. It’s going to take hard work, but if you want to do it, you can do it – no matter what you go through.” 

That sentiment is the foundation for her latest single. In many ways she’s telling the world not to sleep on her as she’s about to show audiences all around the globe just how great of an artist she is. And as she does so, she encourages others to embrace that kind of confidence and put in the work to show others that they shouldn’t be slept on, either. 

To listen to Princess Rock’s music, or to follow her on social media, please visit the following links: 

https://open.spotify.com/album/6xnEBULkLuoH6Tgr5BSpzb?si=dhjIX_bXTpeF06QWKk6J7Q&dl_branch=1 

https://www.youtube.com/watch?v=4M4ew07kuCo  

https://open.spotify.com/artist/2PUVlHP7G1leRceOqgiVF0
https://music.apple.com/us/album/doo-wop-single/1542925425
https://www.amazon.com/Doo-Wop-Princess-Rock/dp/B08PFHQ17R/ref=sr_1_1?dchild=1&keywords=doo+wop+princess+rock&qid=1609080243&s=instant-video&sr=1-1
www.instagram.com/gxprincessrock 
https://www.youtube.com/channel/UCRzqNgPgM2aUmUnQ_YJg0kg
https://soundcloud.com/user-988953432 

The Royaies – Princesa

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Multi-cultural power group The Royaies fuse Latin-inspired R&B with Reggaeton on debut hit single ‘Princesa’ 

TORONTO, ONTARIO, CANADA – The Royaies are a new and wildly versatile music group based out of Toronto. Comprised of two sets of brothers – Shyon (23) and Axel Kain (19), and Arvin The Poet (20) and Elijah (24) – who are cousins who share the same last name. Having explored music and pursued careers as artists individually for many years, the four came together in 2020 to form a group and are now ready to release their first single “Princesa.” 

The Latin-inspired R&B groove is a sexy, slow jam that just feels good. With beautiful harmonies laid over the top of Latin-inspired guitar riffs, the song is immensely enjoyable and sets the perfect mood for a romantic night with a lover. It’s a song that perfectly introduces the group’s talent and versatility to the world, while also offering individual moments that display each member of the group’s individual personality. Arvin the Poet, for instance, has more of a melancholy viewpoint of lost love, whereas Axel offers insight into those butterflies that come when you make eye contact with a beautiful girl across the room. Elijah’s verses are more melodic and represent his softer personality and his ability to connect with listeners through strong emotion. And Shyon’s lyrics showcase a charisma and confidence that helps push the single beyond anything else being played across airwaves today. 

“It started off as a love song to all the women in Toronto, but it grew into something that people can connect with worldwide,” Shyon said. “We do it in a unique style – really with multiple different delivery styles and different phrasing and vocals based off each of our own personalities. More than anything we wanted to show with this first song that we can make that Pop, Reggaeton kind of hit. But it does not stop here. We have so much more music that offers completely different vibes that we’ll be releasing soon, as well.” 

Shyon and Axel started the journey as artists growing up in the thriving music scene of Toronto, learning from legends like Drake, The Weeknd, PARTYNEXTDOOR, and Roy Woods. About four years ago Arvin the Poet and Elijah moved from the Middle East to Toronto, and in the years since the four have been exploring new sounds and developing their own signature style. They display an impressive versatility born from not only exploring different types of music, but by fully immersing themselves in genres from all around the world. It’s a driving factor in the unique sound and style they bring to the table.  

“The throwback influences of the 60s, 70s, 80s and 90s can’t be ignored, as well as the value of international inspiration,” Shyon said. “We take great pride in being inspired by different cultures and global artists, as well.” 

Today the Royaies have become a group poised to make real noise in the industry. They’re hungry, and their desire to succeed at all levels and walks of life will soon become apparent to an ever-widening global fanbase. Not only do they have the talent to back up their dreams, but they have a relentless drive that won’t allow them to settle for anything less than what they want. 

To listen to The Royaies music, or to follow them on social media, please visit the following links: 

“Princesa” – https://soundcloud.com/user-240903097/the-royaies-princesa 

https://open.spotify.com/track/6vcksiY4fYKIl04DRNaYps?si=b7657ac5286a4c57 

https://youtu.be/_eERJJo1uhs 

https://www.instagram.com/theroyaies/ 

https://www.instagram.com/shyonroyaie/ 

https://www.instagram.com/axelvonkain/ 

https://www.instagram.com/arvinthepoet 

https://www.instagram.com/eliyahuroyaie// 

www.tiktok.com/@houseroyaie