BOONIE THE KID RELEASES HIS NEW SINGLE “WHAT YOU KNOW ABOUT” PRODUCED BY ZAYTOVEN BEATZ
Pittsburgh based National Recording Artist and Steelhouse Entertainment C.E.O., Boonie The Kid, returns with a new hit single, “What You Know About”, produced by super producer Zaytoven Beatz. Boonie and Zaytoven met up at the legendary producer, Cory Mo’s MAD Studios ATL located in Downtown Atlanta and got to work. Boonie was able to identify the track and immediately began working on the hook as Zaytoven assisted in bringing out the feeling and direction of the record.
Boonie then returned to Pittsburgh and put the final touches on the record. He then enlisted the talents of the highly decorated engineer, E. Dan of ID Labs Music for the final mix. This heavy bass, hard hitting club banger encompasses witty punchlines and a catchy hook to compliment the classic production of Zaytoven. Boonie rose to stardom after the release of his last single, Blue Diamond Girl which afforded him the opportunity to peak at 5 on the Indy Hitmakers Chart along with touring the Midwest on the Big Heff Industry’s Most Wanted Tour.
He was interviewed on numerous stations throughout the midwest and was featured on Thisis50 and Jack Thriller’s Party & Bullsh.. Show. The Artist and Steelhouse Entertainment Label owner released his new single through his strategic partnership with Grind Mode Music Worldwide and WhoMag Distribution/Sony Orchard. Download and Stream, “What You Know About” on www.booniethekid.com
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The self-proclaimed “Lover of the creative process”, Al Day Jay, is set to show the world what happens when you trust, follow, and embrace that process, with the release of his first full length project “Hovercraft”, on October 1st, 2020. Totaling 11 tracks, 10 of which were produced by All Day Jay, Hovercraft the project, and the single by the same name, prove that while Jay has not ascended to stardom (yet), he has taken off. Listen and enjoy the ride!
LyfeHappenz offers timely single for a weary world
HOUSTON, TX – An inspirational street Gospel song from Houston artist LyfeHappenz is offering the world a timely message of hope and motivation. “God Still (Working on Me)” is a feel good fusion of sounds and vibes that underlies a lyrical message that LyfeHappenz hopes will uplift millions of people worldwide during one of the more difficult times in Earth’s history. Featuring fellow artists Greg3G and Eddie, “God Still” has a beat with an almost cinematic feel, emphasizing influences from Gospel, Hip Hop, Blues, R&B and Soul.
“The idea behind the song is that I’m not always perfect, but God is still working on me,” LyfeHappenz said. “The sound has a lot of elements in there. There’s Gospel. There’s rapping. There’s a choir like in the old church days. It’s very original and different – like nothing else out there. And the end result is just true reality which is basically how it is when life happens. A friend told me that this song gives us an excuse and a hope whenever we make mistakes. Sometimes you just can’t get it right and you’re fighting demons constantly and facing that spiritual battle to reinvent yourself. Trying to change is hard, and trying to do good in the world when no one is perfect is a challenge. But God is always working.”
The smooth Jazz vibe of the song offers a great bedrock for the high-pitched vocals from Greg3G, while LyfeHappenz’s deep baritone offers the perfect counterpoint. The song has a certain kind of swag to it with a kind of syncopated rhythm that feels equal parts familiar and yet genre-less. And at the end of the day, it’s the perfect example of the kind of genre-bending sound and style that this veteran of the music industry has become known for over the years.
At 35 years of age, LyfeHappenz has seen his fair share of ups and downs in music. He’s been a writer, composer and beatmaker since his teenage years and got his first big break when he was younger when he was part of a group that got pretty big in the Southwest part of the U.S. His journey through music mirrors his travels around the country – from Texas to Atlanta to the Bay Area of California, and more. Though his sound and style have evolved in the years since, he has always been known as a smooth artist with a street edge who isn’t afraid to mash together multiple genres that might not, at first glance, feel like they should be put together.
“Back in Houston, I’m one of the artists that most people would recognize as soon as they heard the beat to one of my songs,” he said. “I’ve been in music for a while and just kept with it, getting better and better with process after process. As I’ve gotten older, I’ve reinvented myself. More often than not I’ve been behind the scenes because I’ve always had an ability to write and compose and make productions for other artists. But this song is more of me at the foreground. I wanted to let people see who the guy is behind all this music. Life is what we go through, and I’m creating music that’s reality. This is life and it’s not simple, and it’s all about what you get out of it. All of my songs are relatable in that way because we’re all going through similar things at the end of the day. And the best thing to say is that when life happens, let life happen – the good, the bad, and whatever else comes with it.”
To listen to LyfeHappenz’s music or to follow him on social media, please visit:
BlackMagicTuddaDirt isn’t letting anything get in his way with new single ‘Zero Tolerance’
ELKHART, IN – BlackMagicTuddaDirt is a man whose name literally means Unbelievable Power Until Death. His music depicts just that. With his most recent release “Zero Tolerance” out, BlackMagic is truly proving that he is an unstoppable force.
BlackMagic began his musical career in the underground Midwest scene. “I started making music around 2008. I was kind of in the underground scene. I’ve always been a big fan of Midwest flow. I was just doing an underground thing for a while, and then I linked up with a promoter/DJ who is actually my manager right now. We’ve been linking and doing a lot of things in a lot of different areas. We’re really just trying to push the music. That’s where we are right now.”
Much of BlackMagic’s music is influenced by the underground scene and Midwest Fast Rap artists such as Twista and Bone Thugs-N-Harmony. He also draws influence from Rap icons such as Scarface, Tupac and Biggie. “I am a pretty versatile artist, but I would say that my main sound is Midwest Fast Rap. I like to make sure that my music has a story to it. Really, my main goal is to create music with a substance to it. There is so much music out there that just sounds good but has no message, and that just isn’t the kind of artist I want to be.”
The sound of BlackMagic’s latest track, “Zero Tolerance,” is a mix of the Midwest and a down South aesthetic. He defines this song as being the music of the core of the Midwest and a form of the original Midwest Fast Rap. “This song is about going in one hundred percent and not accepting any excuses. It taps into the core of the Midwest which is what I represent. I feel like this track really focuses on the original form of Midwest Fast Rap. I think that recently, we’ve gotten away from that sound and “Zero Tolerance” really brings you back to it. It is like bringing the Midwest back to those original fans.”
“Zero Tolerance” focuses on the idea that you have to keep working in order to get the things that you really want. “The song is about being real. There are a lot of people out there who make music about being real and don’t really focus on what it takes to get there. That teaches people that they can hop into that fame without putting in the effort and that just isn’t true.”
BlackMagic hopes to create songs that will stand the test of time. “I don’t want to be a flash in the pan. I want to be somebody that’s going to be relevant 40 years from now, with songs that people are still actively enjoying. Really, I just want to make music that is timeless.”
BlackMagic has more to come. Keep an eye out for his next single “Enough is Enough” which is a more politically leaning track about the issues that are going on in the United States today.
For more information on BlackMagicTuddaDirt, check out the links that are listed below.
New York rapper JoJo2amazing takes us along for quite the ride with his new song and music video “Long Road” ft Florida’s own Trill Will. This is an ODBM (OnDaBeatzMafia) collaboration with Trill Will’s label; Full Circle Music Group, whom is partnered with Universal Music Group. JoJo2amazing, the owner of his independent label ODBM, shows his team strengths on full display. First let’s start with the beat! We can all agree that this Beat is a banger alone, and was produced collaboratively by two producer on the ODBM team. Both Arrari Karvetti and Hi-zenberg ODBM joined forces to bring us this complete masterpiece of an instrumental. The song was then Mixed and Mastered by JoJo2amazing himself after all the vocal recordings were produced. Both producers brag how they made this beat from scratch, with custom samples as well, but that’s not all. The video itself is a nail bitting 5min short film which was filmed by both Arrari Karvetti and JoJo2amazing. The film was also directed and edited by JoJo2amazing as well. As for the actual video, it is a storyline that if you are lucky.. You haven’t actually experienced this yourself. Without giving to much away, it is a story of betrayal. And my goodness, it reminds you to not only keep your friends close. But know exactly who your enemies are. Which is a valuable lesson indeed.
JoJo2amazing explains how the song came to fruition. After receiving this beat from his team of producers. At first, he didn’t know what to do with it. He says how it reminded him of a Drake type, ”Stay Scheming” beat, but didn’t have any idea on how to approach it. Being the entrepreneur that he is, the search for answers began. 2amazing states how he had a couple artist in mind, which he knew would be a perfect fit for this beat. The only problem was that he had never met or knew any of these artist prior too. This is what led to a massive frenzy of DMs as well as likes and comments to get one of these verified artist to see his message. 2amazing states how “closed mouths don’t get fed” and “you can’t be afraid to ask, the worse thing that can happen is a no or a non reply”. Being a student of the game 2amazing had three artist in mind from the get go.
He then states “I already knew of Trill Will from the days of Boosie and Webbie and was always a fan. So I just blew up his notifications. I can care less of what the next man thinks, I’m just trying to make music.” Which was his mentality, and to his surprise, Trill Will saw one of his many DMs and actually responded. After a week of conversation or so about details, making sure the beat is cleared or owned and how they would approach it. He states “me being confident in my abilities and knowing my own weakness. I told Trill to just approach it like it was his song. Make the chorus, the topic and etc. and I’ll just write to what ever you come up with.” He later stated how he didn’t want to feel like he was putting the bigger artist in a box. And wanted to give him the flexibility as well as the sense of comfort knowing that if he’s in control nothing less than fire will be produced. His fear was that if he made up a topic prior or a chorus for the bigger artist (Trill Will) and if he wasn’t feeling it, that it would actually compromise the final product. And wow, was he right on that call.
When we ask Trill on how he came up with the Hook, the melody, and the flow he said himself how he usually doesn’t rap/make this type of music. But after hearing the beat, he was overtaken with ideas and just went to work. When we ask 2amazing if he was worried if Trill would give him something that he couldn’t relate or write too. He then shows the upmost confidence and says this. “Hell no! I know I’m great. In my heart of hearts I believe I’m a top 5 lyricist right now. I just haven’t been heard yet. I’m like that diamond in the dirt that hasn’t been found.” If that wasn’t the very definition of self validation/confidence I don’t know what is. But what I do know, is what ever they did together worked!! This is a banger for sure and expect to hear this in a city near you soon. JoJo2amazing x Trill Will, together make a great combo. Their rap styles are soo different but it compliments each other very well, kind of like a salty but sweet treat. I genuinely hope we hear more from these two as 2amazing teases a potential joint EP from them both. And with that being said all I can do is buckle up, sit back and relax. Because this ride is going to be amazing. I just hope this “Long Road” never ends.
Street Sinatra uses trauma of his life to inspire others on new album ‘Phenom’
LONDON, UK – Smooth flows meet gritty street vibes on the new album “Phenom” from London based Hip Hop artist Street Sinatra. Hailing from Woowich, Southeast London, StreetSinatra is well-versed in the journey of the underdog, and he shares those stories with a global audience on his new project which features the breakout single “Saved By The Yay.” Ushering in an all-new sound and vibe, Street Sinatra has worked tirelessly over the past year to release six albums, with “Phenom” marking his seventh completed project of the year.
“With this project in particular I wanted to give people a chance to gain more insight into the inner workings of my life,” he said. “All the way from the bleak to the triumph. It’s all a range of emotions that’s meshed with daringly big beats, classic melodies and cadences accompanied with smooth and swift flow changes. In short, it’s me displaying in short form all the different types of realms I can go into musically while also showing a part of my personality.”
Over the course of his young career, Street Sinatra has become known for having an adept ability to mesh classic cadences, phenomenal flows and emotionally provoking beats to convey his perspective of trials and tribulations for the young black man growing up in the inner city of London. With a hands-on approach, he produces, mixes and masters his own projects, displaying a multitalented range as an artist. And his unwavering determination not to cut corners makes him one of the hottest new artists on the scene.
This is perhaps best displayed on the debut single from the new album. “Saved by the Yay” is a literal depiction of the life of a young person living on the streets entrenched in drugs and violence. It’s a song that explores all the reasons why someone would choose to live that lifestyle knowing the short odds on living a long and fulfilling life when participating in a lifestyle of drug trafficking.
“It’s about a person who always looks at the glass as half full, which is what leads them into bad habits and a terrible lifestyles,” Street Sinatra said. “It’s presented from a kind of two-sided coin standpoint because I’m a young black man from the inner city London, and there are a heap of men in my position. But I prefer to examine the psychology of our actions instead of looking at the more shallow reasons why someone would enter that lifestyle. My whole idea behind this is to give listeners a peek into the mind of someone who would choose the street life so that there’s more understanding of that lifestyle and ultimately, so that more people can find their way up out of it.”
At the end of the day, Street Sinatra said he wants his music to be known for the unadulterated truth of the streets paired with vibes that are fun. He’s using the trauma of his life to inspire others by way of a different perspective with enjoyable beats and melodies along the way.
To listen to Street Sinatra’s music or to follow him on social media, please visit:
International Rising Star Sherry Lewis pens inspiring message to the masses with new single ‘People’
NEW YORK, NY – The latest single from international rising artist Sherry Lewis is more than just a captivating blend of Rock, Pop, Funk and Soul that bends the mind with its catchy groove and intriguing rhythms. “People” is also an important piece of work to inspire a world weary from sickness, violence and division.
“People” is the very essence of unity, both in its lyrical approach and in Lewis’ fusion of so many different genres and influences of sound and style. Serving as a perfect platform for her sultry and soulful vocals, “People” is in one moment a Synth Pop track with a Rock edge, and at other moments a Funky Soul groove with electric guitar riffs. At times, Lewis’ voice takes on a raspy and satisfying growl, while at other times her beautiful contralto soars over the keys with such beauty that it brings a tear to the eye. “People” is one of those tracks that comes at you from out of nowhere and immediately makes you want to know more about the artist who wrote it.
“It’s a song that just came to me back in March when I was on a plane flying home from Florida,” Lewis said. “I always write about my experiences in life – what I’m feeling and what’s happening around me – and at the time we were just being hit with COVID. There were so many reactions to that at the time, so many people were scared or traumatized and no one was traveling. I was reading stories of people losing loved ones, and it all just hit home for me in that moment on the plane. So I started writing. The lyrics touch on things happening in our nation with systemic racism and political division and quarantine and so many other things that are causing so much fear and division. The message is ultimately about spreading love. I’m a uniter and a lover. We need to understand that we need to love one another. We’re all one – no matter what color you are or where you’re from, we’re still people. When we’re united as one, we can accomplish anything. Love is always the conqueror. It wins over anything that is not love. And so with ‘People’ I want to inspire others and motivate them to spread love. I want to help people know that they’re not the only ones suffering or feeling alone. We’re all hurting, but we’re all in this together and hopefully this is a song that will make people feel good and inspire them.”
That irrepressible spirit is something that has shone through Lewis’ music for many years. She’s a performer who has been charming audiences for years. In 2016, she wrote and dedicated a powerful music video tribute to the then leaders of the White House. In 2019, she followed up with another spectacular, heart-wrenching music video tribute to the late Michael Jackson on the 10th anniversary of his passing. But long before that, Lewis started a career that would see her performing in places all over the world. After graduating from the On Broadway Training Program for the Performing Arts, Lewis joined Enchantment – an R&B/Pop female group that was blazing a trail in her home country of Trinidad at the time. The group’s runaway success led to performances at the Caribbean’s premier nightclubs and saw them opening for international recording artists and celebrities at major venues. Eventually, Lewis chose to pursue a solo career and moved to the U.S. It wasn’t long after she was wowing audiences at clubs and venues in the Big Apple. She caught the attention of international talent spotters and began headlining shows on the nightclub circuit in Italy, France and Monte Carlo.
That journey has led her to 2020, a year in which she was given the blessing in disguise of time alone and off the stage. That dedicated and focused time away from the touring life gave her the opportunity to create an album, which she said should release in early summer 2021. “People” will be the debut single from that project.
To listen to Lewis’ music or to follow her on social media, please visit:
